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“Super warm, wind

resistant, and oh so chic!”

– Rebecca L.
Ski Wear for the Girls.Ski Wear for the Girls.

Ski wear for
the girls.

From downhill carving to après
all day-ing, we’ve got you covered.

Explore
  • Skiing
  • Après
  • Trail
  • Layering
Skiing

We’re here to let you choose your own adventure.

Lilac GeorgieLilac Georgie

In our own lane. In our own lane.

We like getting outside. What we don’t: the pressure of “hard-core” outdoor culture, coupled with ill-fitting outdoor apparel for women. Founded by an Olympian + designed by the best – we're here to do things differently.

Mountain performance, feel-good design. Shop our collection of outdoor staples from snow jackets & snow pants to lightweight jackets & accessories.

New Zealand Mountains

Meet us in the Halfdays Chalet

We chat over Slack, plan ski days, ask for advice on secret projects, and yes, occasionally send out free swag. Not an influencer? Not a problem. We’re building a community that welcomes everyone.

We chat over Slack, plan ski days, ask for advice on secret projects, and yes, occasionally send out free swag. Not an influencer? Not a problem.

We’re building a community that welcomes everyone.

Ski Lift in New ZealandSki Lift in New Zealand
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